The Fashion Minds Logo

edicated to helping you make the most of the exciting business of fashion, The Fashion Minds was created to share our professional insights and impart our multi-faceted years of experience with others. Experts in analyzing and conceptualizing scenarios for fashion franchise businesses and brands – from the strategy behind to the store out front – armed with on-the-ground professional retail and franchise expertise, we aim to ensure you and your business practices are optimized, and your individual needs are met.

„Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well.“

Vivienne Westwood

„Fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well.“

Vivienne Westwood



rom consulting top-level management to in-store sales and franchise training, through an interactive process of optimization for teams and environments, we are committed to assisting and advancing your every move. We offer a range of dedicated services tailored to help you and your business grow.

Interested? Get the details below:

Sales and Operations Planning
Team Development and Coaching
Franchise Consulting

Success stories


e have an immense amount of experience in consulting, guiding and mentoring – not to mention running – retail and franchise businesses. Our skill set is as varied as our clientele and our success stories are some of our proudest achievements. We believe a partnership is for life, and we have the long-term input to prove it. We also know numbers speak for themselves. Here are some of ours:

Read on

Tally Weijl

Working together for over 17 years

A partnership that commenced with the opening of one of the first three Tally Weijl Franchise Stores in Austria in the early 2000s, we created strong brand recognition through an evolved customer experience. Our strategy was simple but unexpected, train the Sales Assistants to become more like a friend advising on style and fit for the younger customer, whilst concurrently strengthening the parental buy-in. We were rewarded with “Store of the Year” due to the highest takings and sales increase in 2011.



he face and mind behind the business, Andrea Zöschg has a long history of bringing partners and people together. Having owned and run several retail stores herself, her decades long dedication to enhancing the performance of fashion franchises and retail businesses on a professional scale follows her even on her global journeys where shopseeing – in lieu of sightseeing – has become her favored past-time.

Read on


Our joy lies in helping others. 
Get in touch with us, we’d love to hear from you.

+43 512 344648 - 1